Maserati has once again showcased what its Fuoriserie customization program is capable of.
Maserati has once again reminded the world of the possibilities offered by its Fuoriserie personalization service. At the opening of the ICE St. Moritz show, the Italian brand revealed a truly one-off MCPura Cielo roadster in Frozen Magma specification. This is not a production model, but a genuine “one of one,” built to a specific customer order with a unique set of options.
The core concept centers on a dramatic contrast of “fire and ice.” The body is finished in an exclusive Ai Aqua Rainbow paint with a shimmering effect: under different lighting conditions, the car takes on a different appearance. According to the brand, the idea references the crystal-clear surface of glaciers. To add a sense of “warmth,” the exterior is accented with glossy orange details. Below, glossy black elements dominate, echoed by the 20-inch wheels. The car is equipped with carbon-ceramic brakes, featuring orange-painted calipers.
Inside, the theme continues with black Alcantara upholstery. The seats feature a laser-etched chevron pattern that ties in with the orange exterior accents, while the contrasting stitching is done in the same bright hue. The headrests are embroidered with Maserati’s signature trident, complemented by carbon-fiber trim and a commemorative plaque reading “Maserati Fuoriserie – I.C.E. 2026 – One Of One.” Equipment highlights include a premium Sonus Faber sound system, an expanded suite of driver-assistance systems, and a front suspension lift to help clear small obstacles.
Mechanically, the car remains standard for the model. Power comes from a 3.0-liter twin-turbo Nettuno V6 producing 621 horsepower and 531 lb-ft of torque, paired with an 8-speed dual-clutch transmission. Acceleration from 0 to 60 mph takes less than 2.9 seconds, while top speed exceeds 200 mph.