Promised Growth — Preparing Layoffs: Nissan’s Plan is Falling Apart

Nissan invests in African markets despite production cuts.

July 11, 2025 at 9:40 PM / News

Despite a global restructuring, Nissan continues to bet on Africa. Nissan Africa President Jordi Vila confirmed plans to expand presence in the region, including launching new models such as the legendary Patrol and commercial modifications of popular cars. However, behind the ambitious statements lies uncertainty about the Rosslyn plant (South Africa), where the Navara pickup is assembled.

In May 2025, Nissan announced massive layoffs: 20,000 employees worldwide and the closure of seven production sites. Although specific plants were not named, Rosslyn was put into question. Vila clarified that a decision has not yet been made but emphasized the strategic importance of South Africa for the company. Incidentally, Nissan previously invested 3 billion rands (about 160 million dollars) in modernizing this plant.

Simultaneously with potential layoffs, Nissan is not slowing down. Recently, sales of the Navara Stealth — a more affordable version of the pickup — began. Additionally, the company is increasing exports from South Africa to other countries on the continent. This indicates that even in the context of global changes, Nissan sees potential in Africa and does not intend to leave this market.

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