Toyota is Preparing an Electric SUV That May Shock the U.S. Market

A completely electric Toyota Land Cruiser may soon hit the U.S. market.

September 16, 2025 at 8:53 PM / News

The U.S. market may soon see an all-new electric vehicle: a fully electric Toyota Land Cruiser SUV. Speculation ramped up after Toyota unveiled the Land Cruiser Se Concept at the Japan Mobility Show in 2023—without promising a production version. Now, insiders suggest the concept was more than just a design exercise.

According to Reuters, citing its own sources, Toyota plans to build two three-row electric SUVs at its Kentucky plant. One will be based on the legendary Land Cruiser, while the other will expand the RAV4 lineup with a three-row option. Toyota itself has confirmed plans for two three-row EVs but hasn’t disclosed their names.

As part of a broader production shift, Toyota will move Lexus ES sedan production back to Japan from Kentucky. Meanwhile, its Indiana facility will ramp up production of the Grand Highlander to meet growing demand. These moves are part of what Toyota calls a “strategic transition” aimed at boosting manufacturing efficiency. By mid-2027, the company plans to launch seven new electric models in the U.S.

If the reports prove accurate, Toyota isn’t just electrifying one of its most iconic nameplates—it’s doubling down on America’s SUV craze. A fully electric Land Cruiser could become a major contender in the premium EV market.

You may also be interested in the news:

Honda Built a 1,300-HP Hybrid Trophy Truck for Baja—and It Has No V8
The Language of the Road: Which Hand Signals Do American Drivers Still Understand?
Hyundai Tucson Goes Rugged: The New Angular SUV Gets an XRT Pro Off-Road Version
Three Zodiac Signs That Cry in the Car to Their Favorite Songs—and You’d Never Know
Mitsubishi Turns the Outlander Into a Serious Off-Roader With a Lift, All-Terrain Tires, and a New Rock Mode
He Bought a 1976 Chevy Camaro Just Like the One He Drove in High School, Despite Its Missing Brakes
This 1957 Chevy Bel Air Has a V8, Air Conditioning, and Just About Everything You Want in a Classic
One Storage Mistake Can Ruin Your Summer Tires: How to Prevent Cracks and Premature Aging