Toyota Tacoma Is an Absolute Hit: U.S. Tacoma Sales Soar 61% and Break a Ten-Year Record
The midsize pickup race in the U.S. has a clear leader — Toyota is untouchable while rivals struggle to catch up.
The Toyota Tacoma has become the best-selling midsize pickup in the United States — and not just by a small margin, but with a massive lead over its competitors. Through the first three quarters, Toyota sold 204,464 Tacoma units, a 61.2% increase compared to the same period in 2024. The surge is partly attributed to the launch of the model’s new fourth generation. By the end of 2025, sales are likely to surpass the 2021 total of 257,000 vehicles, which would mark the model’s strongest performance in a decade.
Chevrolet Colorado holds second place with 77,390 units sold. In third is the Ford Ranger with 48,278 units (+57.4%). The Nissan Frontier is close behind at 47,630 units, though that represents a 12.2% year-over-year decline. Rounding out the top five is the Jeep Gladiator, with 38,513 units sold since the start of the year.
You may also be interested in the news:
Toyota Could Build a Tiny, Affordable Sports Car With Just 64 Horsepower
Toyota’s long-rumored S-FR sports coupe could return in 2027 as a tiny, rear-wheel-drive kei car with a turbocharged engine.
The 1960 Chevrolet Pickup: The Biggest Thing to Happen to Trucks Since Trucks Were Invented
Chevrolet unveiled an all-new pickup for 1960, calling it “the most important news since trucks came into being!”
More Than a Car! More Than a Truck! The 1957 Ford Ranchero
The 1957 Ford Ranchero launched a new kind of American vehicle, blending passenger-car styling with pickup-truck utility years before the segment took off.
Honda Could Launch a Mitsubishi-Based Midsize Pickup in 2028
Honda could enter the midsize pickup market with a rebadged Mitsubishi Triton, expanding its Southeast Asian lineup as early as 2028.
Toyota Hilux BEV Gets Hit With a Falling Camper in a Top Gear-Inspired Test
Toyota's UK team recreated a famous Top Gear-style stunt by dropping a camper onto its new all-electric Hilux pickup.